STRAUM is a Swiss streetwear brand founded in French-speaking Switzerland. We create premium quality-cotton t-shirts, entirely designed, printed and shipped from Switzerland. Our philosophy: high-quality, minimalist clothing that moves with you.

Straum is an Old Norse word meaning current, stream, flow. It's the force that carries water down a river — not violent, not still, but in constant motion. That philosophy guides every piece we create: stay in motion, never let go.

STRAUM is based in French-speaking Switzerland, in the canton of Vaud, in a village near Lausanne. All design, printing and shipping happen from there.

STRAUM believes in motion, simplicity and quality. No loud logos, no fast fashion — just well-made clothing that goes with you every day. Every piece is designed to last and to move with you.

STRAUM is a young, independent brand in full growth. We launched our first collection with four styles — the STRAUM Original, Feel The Trees, White and Black, and Keep Flowing — and we keep developing new pieces.

We currently offer premium men's and women's t-shirts. Our collection includes four styles:

• STRAUM Original — the minimalist classic
• Feel The Trees — nature-inspired
• White and Black — clean contrast
• Keep Flowing — the spirit of motion

Each style is available in several colours.

We offer sizes S, M and L:

• S — 45 × 71 cm
• M — 50 × 73 cm
• L — 55 × 76 cm

An interactive size guide is available on every product page.

All our t-shirts are made from quality cotton — a soft, durable and comfortable fabric. You'll feel the difference from the first wear.

As a rule, if you're under 175 cm, go for S or M. Above 175 cm, go for L. For a relaxed oversized fit, size up from your usual size.

Yes, all our styles are unisex. The cut is designed to suit both men and women. Refer to the size guide to find the fit that's right for you.

We use DTF (Direct to Film) printing, a professional technique that delivers vivid colours, excellent durability and a soft feel on the fabric. Prints withstand repeated washes without cracking or fading.

Head to our online shop, choose your style, your size, and add it to your bag. Payment is made securely online.

Orders are prepared and shipped from Switzerland within 1 to 3 business days. Delivery then takes 2 to 5 days. Every parcel is tracked.

Shipping costs are calculated automatically at checkout, based on your address within Switzerland.

No, for now we only ship within Switzerland. We hope to extend shipping internationally soon.

We accept credit cards (Visa, Mastercard) and other secure payment methods via our payment platform.

Yes. As soon as your order ships, you receive an email with a tracking number to follow your parcel in real time.

If an item isn't right for you, contact us within 14 days of receiving it to arrange a return or exchange. The item must be unworn, unwashed and in its original packaging.

Send us an email at info@straum.ch with your order number and the reason for the return. We will send you instructions on how to send it back.

Yes, size exchanges are possible subject to stock availability. Contact us and we'll do our best to find you the right size.

Yes. We create fully custom designs for businesses, events and collaborations. From the initial brief to the finished product, everything is handled in-house. Start your project here.

We create a dedicated online shop for your club with your custom designs. Each member orders directly on your page, and we handle production and individual delivery. No setup fee, no logistics for you to manage.

No. There is no minimum order, whether for individual purchases or club orders. Every piece is produced with the same care.

The timeline depends on the complexity of the project. As a general rule, allow 1 to 2 weeks between design approval and delivery. For club orders, members can order at any time via the dedicated page.

We work with several running clubs in French-speaking Switzerland, among others. Each club gets its own online shop with exclusive, custom-made designs.

To keep your t-shirt in perfect condition:

• Wash at 30°C maximum
• Tumble dry on low or air dry
• Avoid chlorine and bleach
• Iron on medium heat if needed

Cotton naturally softens with every wash — your t-shirt gets more comfortable over time.

Yes. Our DTF print is built to last. Following the care instructions (30°C wash, no high-heat tumble drying), the colours and design stay intact through many washes.

A slight shrinkage is possible on the first wash (around 1 to 2%), which is normal for cotton. That's why we recommend washing at 30°C to minimise it.

You can write to us at info@straum.ch. We usually reply within 24 hours.

Yes! Follow us on Instagram to discover new arrivals, behind-the-scenes from the brand and our collaborations. You can also find us on TikTok.

We don't have a physical store at the moment. STRAUM is a 100% online brand, which lets us offer fair prices without the cost of a storefront. All our sales happen via straum.ch.